53 piezas españolas finalistas de 16 agencias y productoras en One Show

Las agencias y marcas ganadores de un Pencil o de Diploma  serán anunciados el próximo 18 mayo en el One Show

Estas son las agencias y marcas ganadores de un Pencil o de Diploma  el próximo 18 mayo en el One Show…

DAVID / Madrid	16
TBWA ESPAÑA	5
Ogilvy Spain	5
MRM	4
LOLA-MULLENLOWE S.L.U	4
El Ruso de Rocky	3
VMLY&R HEALTH CANADA / Barcelona (y W+K Portland )	3
McCann / Madrid	2
CRAFTWW	2
Sra. Rushmore	2
Manifiesto	2
beX	2
K1000 TV3 Marató	1
Leo Burnett	1
LLYC / Madrid	1
Total	53

Estas serán las agencias y marcas ganadores de un Pencil o Diploma que serán anunciados el próximo 18 mayo

	Created By	Client / Brand	Entry Title	Category
	DAVID / Madrid + DAVID / New York + Primo / Barcelona + Sizzer / Amsterdam	Burger King	Home of the Ghosts	Branded Entertainment Mobile Apps
				Branded Entertainment Brand Partnerships
	LLYC / Madrid + BBVA / Bilbao + MoA Studio / Madrid	BBVA	Seeds for the Future	Branded Entertainment Brand Partnerships
	McCann / Madrid + MRM / Madrid + CRAFTWW / Madrid + LANDIA / Madrid	IKEA	Trapped in the 90s	Branded Entertainment Experiential – In-Person Events
	TBWA ESPAÑA / Madrid	Ronald McDonald Children’s Foundation	Captain Olson	Branded Entertainment Long Form Video – Single
	MRM SPAIN / MADRID + LEE FILMS / MADRID + QMS Comunicacion / Madrid + Media Diamond / Madrid	Ministry of Consumer Affairs, Spanish Government	#ToyStrike	Creative Effectiveness Creative Effectiveness – Non-Profit / Charity
	Ogilvy Spain / Madrid	DIRECCIÓN GENERAL DE TRÁFICO	The 36	Creative Use of Data Storytelling
	El Ruso de Rocky / Madrid + Agosto / Madrid	J&B	She	Cultural Driver Multicultural Impact
	DAVID / Madrid + Pickle Music / Madrid	DAVID	DAVID New ID	Design Brand Identity – Logo
	DAVID / Madrid + Pickle Music / Madrid	DAVID	DAVID New ID	Design Brand Identity – Rebranding
	DAVID / Madrid + Pickle Music / Madrid	DAVID	DAVID New ID	Design Craft – Art Direction
	Leo Burnett / Madrid	OLD SPICE	THE YEAR OF THE ARMPIT	Design Craft – Illustration
	Ogilvy Spain / Madrid + Hogarth Spain / Madrid	LaLiga	LaLiga Kick Off	Design Promotional – Physical Items
	Ogilvy Spain / Madrid + Hogarth Spain / Madrid	LaLiga	LaLiga Kick Off	Design Craft – Printing & Paper Craft
	Wieden+Kennedy / Portland + CANADA / Barcelona + JOINT Editorial / Portland, OR + Marmoset / Portland, OR	Travel Oregon	Extraordinary is Ordinary	Design Craft – Art Direction
	Wieden+Kennedy / Portland + CANADA / Barcelona + JOINT Editorial / Portland, OR + Marmoset / Portland, OR	Travel Oregon	Extraordinary is Ordinary	Design Craft – Animation
	DAVID / Madrid + Activision / Los Angeles + 900 Films / Los Angeles + Bait Shoppe / Los Angeles	Activision	Scratchboards	Direct Marketing Physical Items
	DAVID / Madrid + Activision / Los Angeles + 900 Films / Los Angeles + Bait Shoppe / Los Angeles	Activision	Scratchboards	Direct Marketing Non-traditional & Guerrilla Marketing
	Ogilvy Spain / Madrid + Hogarth Spain / Madrid	LaLiga	LaLiga Kick Off	Direct Marketing Physical Items
	TBWA ESPAÑA / Madrid	PepsiCo	Doritos Crunch Cancellation	Direct Marketing Digital & Online – Gaming
	TBWA ESPAÑA / Madrid	McDonald’s	The Burger that could not be	Experiential & Immersive Physical Products
	DAVID / Madrid + Burger King / Madrid + Pickle Music / Madrid + Blur / Madrid	Burger King	Even More Confusing Times	Film & Video Television & VOD – Over 60 Seconds – Single
	El Ruso de Rocky / Madrid + Agosto / Madrid	J&B	She	Film & Video Online-only Films & Video – Over 60 Seconds – Single
	TBWA ESPAÑA / Madrid	CRUZ ROJA	Trajectory	Film & Video Online-only Films & Video – Over 60 Seconds – Single
	TBWA ESPAÑA / Madrid	Ronald McDonald Children’s Foundation	Captain Olson	Film & Video Online-only Films & Video – Over 60 Seconds – Single
	DAVID / Madrid + Activision / Los Angeles + 900 Films / Los Angeles + Bait Shoppe / Los Angeles	Activision	Scratchboards	Gaming Game Marketing
	K1000	TV3 Marató	When the heart stops	Health & Wellness Branded Content
	Sra. Rushmore S.A. / Madrid + ViiV Healthcare / Madrid + Primo Content / Madrid + Freelance For / Madrid	ViiV Healthcare	Daniel’s apartment	Health & Wellness Experiential / Immersive / Events
	Sra. Rushmore S.A. / Madrid + ViiV Healthcare / Madrid + Primo Content / Madrid + Freelance For / Madrid	ViiV Healthcare	Daniel’s apartment	Health & Wellness Public Relations
	VMLY&R HEALTH / Madrid	Spanish Ministry of Consume Affairs	Sugar kids	Health & Wellness Out of Home
	Ogilvy Spain / Madrid	DIRECCIÓN GENERAL DE TRÁFICO	The 36	Interactive & Mobile Craft Creative Use of Data
	DAVID / Madrid + Burger King / Madrid + Pickle Music / Madrid + Blur / Madrid	Burger King	Even More Confusing Times	Moving Image Craft & Production Writing – Single
	El Ruso de Rocky / Madrid + Agosto / Madrid	J&B	She	Moving Image Craft & Production Casting
	Wieden+Kennedy / Portland + CANADA / Barcelona + JOINT Editorial / Portland, OR + Marmoset / Portland, OR	Travel Oregon	Extraordinary is Ordinary	Moving Image Craft & Production Animation – Series
	DAVID / Madrid + Burger King / Madrid	Burger King	BZRP King	Music & Sound Craft Artist / Brand Collaboration
	DAVID / Madrid + Activision / Los Angeles + MyGosh / London	Activision	10 Years of Fun	Out of Home Billboards & Transit – Series
	DAVID / Madrid + Activision / Los Angeles + 900 Films / Los Angeles + Bait Shoppe / Los Angeles	Activision	Scratchboards	Out of Home Brand Partnerships
	DAVID / Madrid + Activision / Los Angeles + 900 Films / Los Angeles + Bait Shoppe / Los Angeles	Activision	Scratchboards	Out of Home Innovation in Out of Home
	DAVID / Madrid + Twitter / London + FAR / Madrid + Passimedia / London	Twitter	Tweet Scarves	Out of Home Experiential & Immersive
	LOLA-MULLENLOWE S.L.U / Madrid + Unilever / Rotterdam	Unilever/Magnum	Melting Icon	Out of Home Billboards & Transit – Series
	LOLA-MULLENLOWE S.L.U / Madrid + Unilever / Rotterdam	Unilever/Magnum	Melting Icon	Out of Home Craft – Art Direction
	LOLA-MULLENLOWE S.L.U / Madrid + Unilever / Rotterdam	Unilever/Magnum	Melting Icon	Out of Home Craft – Illustration
	beX (creative agency of be sweet_.) / Madrid + GC Aesthetics / Barcelona + BeSweet Films / Madrid	GC Aesthetics	Happy to be censored	Pharma Social Media
	VMLY&R HEALTH / Madrid + Biogen / Madrid + FundAME / Madrid	Biogen – FundAME	Invisibles	Pharma Film
	VMLY&R HEALTH / Madrid + Gilead Sciences / Madrid	Gilead Sciences	Paintings of Hope	Pharma Craft – Use of Technology
	DAVID / Madrid + Activision / Los Angeles + MyGosh / London	Activision	10 Years of Fun	Print & Promotional Posters – Series
	DAVID / Madrid + Activision / Los Angeles + MyGosh / London	Activision	10 Years of Fun	Print & Promotional Craft – Photography
	LOLA-MULLENLOWE S.L.U / Madrid + Unilever / Rotterdam	Unilever/Magnum	Melting Icon	Print & Promotional Craft – Illustration
	beX (creative agency of be sweet_.) / Madrid + BeSweet Films / Madrid + GC Aesthetics / Barcelona	GC Aesthetics	Happy to be censored	Social Media Social Post – Single
	Manifiesto	APDHE (ASSOCIATION FOR HUMAN RIGHTS SPAIN UN)	KICKIN RIGHTS CUP	Social Media Social Post – Real-time Response
	Manifiesto	APDHE (ASSOCIATION FOR HUMAN RIGHTS SPAIN UN)	KICKIN RIGHTS CUP	Social Media Craft – Use of Visuals
	McCann / Madrid + MRM / Madrid + CRAFTWW / Madrid + LANDIA / Madrid	IKEA	Trapped in the 90s	Social Media Influencer Marketing – Multi-Channel
	MRM SPAIN / MADRID + LEE FILMS / MADRID + QMS Comunicacion / Madrid + Media Diamond / Madrid	Ministry of Consumer Affairs, Spanish Government	#ToyStrike	Social Media Social Post – Multi-Platform Series