Según fuentes de la agencia a El Programa de la Publicidad el creativo argentino ha dejado la Dirección General Creativa de la compañia hace un mes, tras tres años y medio. Su puesto lo ocupa ahora Nick Bell, nuevo Director General Creativo de la agencia. Se desconoce el nuevo destino de Lucero tras su incorporación en marzo de 2011 como director creativo para Orange UK. Ha sido CO CEO de la agencia londinense y Director Creativo ejecutivo de Publicis España y Publicis lado C.
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